Archive for April, 2017

Email Encryption: Ensure Your Communications Are Safe & Confidential

April 12th, 2017

When sending emails to customers, employees, or business partners, your business has to ensure that any sensitive information you send is completely secure.

Every industry in today’s marketplace has a need for encrypted email communications – simply hoping that no unwelcome eyes are viewing your information is not enough. Keep your emails completely confidential with The Computer Company’s encrypted email services.

Encrypting Your Emails is Easy.

Once our email encryption services are implemented, securing your emails is simple. With a click of a button, your emails can be encrypted and decrypted. Receivers of your encrypted email only have to go to a secure site and create an account to view your email. Once your email receiver has an account, they just login to view any of your subsequent encrypted emails. Your email encryption is easy, simple, and fast thanks to The Computer Company. Best of all, it’s guaranteed to be secure. While other companies may have to worry about hacking, phishing, and other digital threats, your company can rest easy knowing your communications are under lock and key.

Email Encryption Is Especially Important For…

Finance

Whether you’re in the finance industry, or simply handle a lot of money in your day-to-day business dealings, email encryption is key to ensure financial information is secure.

Government

Government entities need to be more concerned than the average organization about security and privacy of information. Our email encryption services can handle thousands upon thousands of encrypted emails and receiver accounts. The public trusts you – and you can trust us.

Healthcare

Patient information is one of the most sensitive issues in the medical field. This is true whether you are a hospital, a clinic, or an insurance company. Allowing this sensitive information to fall in the wrong hands can lead to legal troubles, emotional harm, and even patient illness or death.

Law Firms

Email is the staple of a law firm’s internal and external communications. We provide you with the security you need, the ease of use your partners, associates and staff want, and robust support to keep everything running flawlessly so you can concentrate on running your practice.

Your company can’t afford to have your private and confidential information hijacked by a hacker or a competitor. Don’t risk your security – call ( 800) 418 2358 today to learn more about our secure email encryption service.

Get both Spam and email Encryption for $4/per user.

info@computercompany.net

 

Hundreds of various sized businesses and organizations in 30+ industries utilize our services in MA, CT, RI, NY, NJ.

The Computer Company (TCC) enables organizations to gain full advantage of IT to increase efficiencies, improve effectiveness, and reach new goals. Our TCC team of highly experienced, knowledgeable technology and design professionals will work closely with you. We provide the analysis, expertise, tools, and monitoring to help you solve your toughest business challenges through IT solutions.
Find out how you can save thousands of dollars a year by choosing The Computer Company’s server co-location packages.

We offer dedicated servers, data backup, migration and managed hosting services.

 

 

Lights, Camera, Video; How to Add Videos to Your Marketing Mix On Your Website

April 5th, 2017

Should You Add Videos to Your Website?

Stop and think for a minute, how many online videos have you watched lately?

Online videos are a key part of your small business marketing plan. A recent survey by ta consulting firm found 90% of consumer respondents watch video content over the Internet. And that’s not surprising, considering video giant YouTube is the second largest search engine behind Google and it boasts millions of viewers. So how can you make video marketing a part of your promotional efforts? How can you secure a share of that viewership to promote your content and boost your sales? Let’s find out.

Keep it short:

Viewership online may be high, but attention spans are low. With all the quick links and promotions floating around any given page of the Internet, users very quickly tune out when watching long, drawn out lectures or sales pitches. Your video should focus on a single and simple call-to-action. What do you want your viewer to know or do? Then find a way to present that idea in a short and entertaining way. Creates a six-second looping video and can be used to show off the best parts of your product quickly.

Pull back the curtain:

One of the best opportunities you have when using video is to put a human face to your business. By filming your videos  around the office, you give people a better sense of the company they’re interacting with and purchasing from. Consumers love seeing the inner workings of a business, even if it’s just a glance. Additionally, if you have a fun work environment or an interesting product creation process, show it off.

Video tutorials are a great way to bring consumers to your content while teaching them ways to succeed with your product. For  example, if you’re a florist and want to show people easy ways to create a bouquet, make a video tutorial about it, this not only shows potential customers how you go through your process, but also showcases your  talents. Then end the video with your brand and business info. Tutorials are one of the best uses for video and will bring consumers who are searching for how to do something right to your page, where your product or solution is waiting.

Creating videos for your small business marketing has never been easier with video on smartphones, and apps like Vine or Instagram. You can create short, fun and helpful videos to post on your YouTube page or embed on your website. To learn more about using video to promote your business, contact us for a free evaluation of your web marketing efforts and how we can increase your sales.

Discover the overall strength and effectiveness of your website.

30 Second Test – Things to look for:

  • Does your website communicate your message clearly?
  • At the end of the day, what do you want your website to do?
  • Does your website effectively explain your product/service?
  • How do your clients react to your website? Do they like it?
  • What does your sales staff say about your website? Does it help or hurt them?
  • Do you know If people are even using your website?
  • What do visitors do while on your website?
  • Bottom line, all websites have a call-to-action, even if it is to click on the next link or read the next page. Is your call-to-action getting you results?

If one or more of these questions cause you concern, call today at

1-800-418-2358